Innovation Drives Growth in China’s Sock Capital
Zhuji County, nestled in China’s Zhejiang Province, has long been known as the heart of the nation’s sock industry. Producing an astonishing 25 billion pairs of socks each year, Zhuji accounts for 70% of China’s sock market.
The streets of Zhuji are abuzz with activity, as both long-time residents and passionate new entrepreneurs are deeply involved in sock manufacturing. The entire community thrives on this thriving industry, with innovation at its core.
Local factories are embracing cutting-edge technologies and new business models to bring their products to the global market. From automated knitting machines to sustainable production methods, Zhuji’s sock makers are stepping up their game.
“We’re not just making socks; we’re crafting quality and comfort for people around the world,” says Li Wei, a young entrepreneur who recently established a factory in Zhuji.
As Zhuji’s socks find their way onto the feet of millions globally, the county stands as a testament to how innovation can power growth and connect local industries to the international stage.
Reference(s):
BizFocus Ep.113: Innovation powers growth of China's sock capital
cgtn.com
