The China International Consumer Products Expo has emerged as a significant platform for bridging international brands with Chinese consumers. In an exclusive interview, Nancy Liu, President of DFS China, shared her insights on how the expo offers dual benefits for both global luxury brands and China’s booming consumer market.
“The expo provides an unparalleled opportunity for international brands to connect directly with Chinese consumers,” Liu said. “It’s not just about showcasing products; it’s about understanding the evolving preferences of a dynamic market.”
DFS, a leading duty-free retailer, leverages the expo to strengthen partnerships and introduce new offerings. “We see immense value in engaging with consumers and partners in such a vibrant setting,” Liu added. “It’s a win-win for brands seeking market growth and for consumers looking for the latest global trends.”
As China continues to position itself at the forefront of luxury consumption, events like the Consumer Products Expo play a crucial role in shaping the future of retail and brand-consumer relationships.
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DFS aims to offer dual benefits for international and Chinese brands
cgtn.com