The Golden Horse Awards were once hailed as the premier event for Chinese-language cinema, celebrating the best films from Taiwan, Hong Kong, and the Chinese mainland. Young filmmakers and actors dreamed of gracing its stage, and winning a Golden Horse was a ticket to fame and recognition.
However, in recent years, the awards have seen a decline in prestige and relevance. Many attribute this to the increasing influence of politics over art. In 2018, a controversial acceptance speech shifted the spotlight from cinematic achievements to political statements. This moment marked a turning point, with many artists and audiences feeling that the awards were no longer about celebrating film but promoting specific agendas.
The impact is evident in the numbers. Films that win top honors at the Golden Horse Awards are seeing dwindling box-office returns. For example, the 2022 Best Feature Film barely made a dent financially, highlighting a growing disconnect between the awards and moviegoers.
Meanwhile, other film awards like the Golden Rooster in mainland China are gaining traction, focusing on storytelling that resonates with audiences and upholds universal values. These films are not only commercially successful but also inspire and uplift viewers.
The essence of cinema lies in its ability to reflect society, tell compelling stories, and connect with people on a deep level. When awards prioritize politics over these core values, they risk losing their audience and significance. For the Golden Horse Awards to regain their former glory, a return to celebrating true cinematic artistry is essential.
Reference(s):
cgtn.com
