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IP-powered ACG economy continues to grow in Chinese market

China’s ‘Guzi Economy’ Soars with Youth-Driven ACG Culture

My NewsJune 28, 2025April 22, 202603 mins

China’s youth are driving the ‘guzi economy,’ rooted in ACG culture, which hit 168.9 billion yuan in 2024 and is projected to exceed 300 billion yuan by 2029.